Social rarely closes the deal. It keeps you in the consideration set until the moment someone is ready, and it is the first place a buyer checks to see whether you are still in business and worth calling.
Social media is a poor direct response channel for most businesses and an excellent trust and recall channel. Agencies that promise leads from organic posting are either running paid underneath it or measuring something that is not a lead.
What organic social actually does is real. A prospect who finds you through search checks your profile before calling. An empty feed, or one where the last post is from fourteen months ago, quietly costs you the call.
So the standard we hold is consistency and quality, not virality. And we will tell you which platforms to abandon, because being mediocre on five is worse than being good on two.
Scope is set during the audit. Not every client needs every line, and we will tell you which ones you can skip.
Order matters here. Doing these out of sequence is the most common reason this work underperforms.
We look at where your buyers actually spend time and recommend cutting the rest. Most businesses are spread across too many channels to be good at any.
Complete, current, and consistent. Profiles are checked far more than feeds are read, and they are the cheapest thing to get right.
A monthly plan you approve in advance, mixing owned content, team and customer stories, and category commentary.
On schedule, every week, with someone actually watching the inbox. Comments and DMs from real prospects go unanswered at most businesses.
Organic builds recall. Paid social does the reach and targeting work. We use each for what it is good at.
Calendars begin publishing within 2 to 3 weeks of kickoff. Meaningful audience and engagement growth is a 6-month arc, not a 30-day one. Paid social produces measurable results inside 30 days.
We never charge a percentage of ad spend. Recommending you cut a channel costs us nothing, so the advice stays honest.
No minimum, 30 days notice. You stay because it is working, not because of a termination clause.
Ad accounts, domain, CRM, analytics, creative files. During and after. You take all of it if we part ways.
On the pricing page, in public. No discovery call required to learn whether you can afford us.
The free marketing audit covers exactly this, benchmarked against three competitors you name. Written findings in 3 to 5 days, yours to keep either way.
Social Media Management in Columbus, Ohio. Consistent presence on the platforms your customers actually use, run by people who post on time. An Arch engagement covers platform audit and channel prioritization, profile optimization across networks, and monthly content calendar and approvals, among other work. Calendars begin publishing within 2 to 3 weeks of kickoff. Pick Your Channels starts at $500 per month, month to month, and every engagement begins with a free marketing audit.
